About

From our roots as a small family run label beginning in London’s Spitalfields Market, Trollied Dolly has now grown organically into the popular and distinctive London brand it is today available directly and at selected stockists worldwide. 

Designed in-house and from our north London studio, we work hard to create an irresistible mix of vintage inspired designs with a playful London twist! With design inspiration taken from fabulous 50’s frocks, swinging 60’s shifts and the bohemian flowy femininity from the 1970’s, we fuse these timeless elements with quirky prints to create a unique but wearable retro look. 

Lovingly made in small runs, with hand-designed fabrics and quirky finishes to give a Boutique feel, we aim for a look that is current yet timeless, playful yet polished. The emphasis at Trollied dolly is on clothes to have fun in and to feel fabulous in so they will always be bright and beautiful but with the focus on a quality finish and great fit. 

Time to invest in a new frock and start your love affair with Trollied Dolly!

Love The Dollies xxx